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Ecommerce essentials: How to sell online and grow your business

By 2025, it is estimated that ecommerce sales will reach $7.4 trillion globally. Read on to learn what you need to start selling online, plus tactics to grow your business.

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Can you do SEO yourself?

The words "search engine optimisation" may sound overwhelming to you, but they don't have to. You can do SEO yourself - and here are some reasons you should.

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Last updated 10.02.2020

The words “search engine optimisation” may sound overwhelming to you, but they don’t have to. There are numerous resources available both on and off the web that are here to help you create a successful SEO strategy; one that you can execute yourself! So, yes – you can do SEO yourself – and here are some reasons you should.

Learn a new skill

SEO is a skill, and there is no doubt about that. You’ll learn how to study trends in optimisation and find different formulas to help you achieve top search results. Tips and tricks can be found in every nook and cranny of the internet, and you get a chance to play around with them all. The best part is, once you find something that works well – you’ll be the one reaping the benefits.

Save money

Taking on any task by yourself can save you money, whether you’re fixing your sink or learning how to write blogs for yourself. By taking on your SEO, you’ll be able to save money on strategists, copywriters, editors and more!

DIY SEO will help you save money from the start, along with in the future. Once you’ve established yourself with your core keywords and have learned how to write incredible content, you can sit back and relax and watch your sales roll in.

It doesn’t have to be scary

With all of the resources available today, you’re in good hands. Many online communities are buzzing with people willing to help and share their experiences. Whether you join an online forum, sign up for daily newsletters or buy a couple of books – you’ll hit the ground running in no time.

Hiring an expert 

While DIY SEO is an excellent option for many new businesses, some people simply don’t have the time. That’s where the professionals come in. SEO specialists are here to drive traffic by ensuring that your website gets the best ranking on search engines. SEO experts understand the needs of their clients and promise to deliver, which is why they make a great alternative for those who aren’t looking to take this on all by themselves. Another reason to hire an expert would be to expand on a strategy you’ve developed or for some new and fresh ideas.

Ultimately, doing SEO by yourself is exciting, and it is your business, after all! We love learning new things and developing new skills, and you should too.

You can achieve great results with DIY SEO or with some help from the experts. No matter what SEO route you choose to take, make sure you have a great site to do it on.

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